1. Visually stunning – an extraordinary ad for the category. The organic look was achieved with lighting and actual photography of cigarettes, embers, smoke and trapped people. It brings to life the feeling of anxiety that smokers can relate to.
2. This image reveals the industry by spotlighting a very simple and direct message through a beautiful and clean image.
“Mousetrap” You are smarter than they are. Say “Enough!” to the Tobacco Industry.
Photographer: Ricardo Marenco
Creative Director: Marco Cassese
Copywriter: Armando Pizarro
Advertiser: Michou y Mau Foundation for the Burnt Child
Advertising Agency: Young And Rubicam, Mexic
Michou y Mau Foundation for the Burnt Child
Michou y Mau Foundation
Creative Directors: Carl Jones, Adrian Brizuela, Ramiro Plascencia
Art Directors: Arlette Farah, Mario Aguilar, Carl Jones
Photographer: Paolo Gori
Copywriter: Lilianzur Fuentes
Agency Producer: Ivonne Cortes
Advertising Agency: Draftfcb/Lowe Group, Zurich, Switzerland, Advertised brand: o.b. Tampons Executive Creative Director: Daniel Comte
Art Director: Sebastian Hugelshofer / Copywriter: Ivan Madeo Copywriter: Ivan Madeo /
Product: SAMSUNG SWF338AAB
Advertising Agency: FP7 Doha
Samsung washing ink
Samsung washing oil
Creative Director: Fadi Yaish / Art Director: Supparat Thepparat / Copywriter: Kongpope
Mexico’s Tamayo Contemporary Art Museum, located on Paseo de la Reforma, in Mexico City, was inaugurated in 1981 as a display for the collection that Rufino Tamayo and his wife Olga obtain possession during their lifetimes and in the end donated to the nation.
Advertising Agency: Draftfcb México
Creative Directors: Yuri Alvarado, Luis Pedro GonzÃ¡lez
Art Director: Gustavo GonzÃ¡lez
123fleurs.com: Online sales and delivery of flowers at unbeatable prices by an artisan florist in your area, a guarantee of freshness!
Advertising Agency :Callegari Berville Grey, Paris
123fleurs ad campaign
Executive Creative Director: Andrea Stillacci
Creative Director: Luissandro Del Gobbo; Giovanni Settesoldi
Art Director: Cedric Auzannet
Copywriter: Benjamin Dessagne
“You remain anonymous, criminals don’t”
Advertising Agency: DDB Canada, Vancouver for Greater Vancouver Crime Stoppers
Crime Stoppers ads
Greater Vancouver Crime Stoppers ads
Crime Stoppers ads
Chief Creative Officer: Alan Russell
Creative Officer: Dean Lee, Cosmo Campbell
Copywriter: Neil Shapiro
Art Director: Colin Hart, Dan Strasser
Account Manager: Kyle Stewart
Agency Producer: Gayle Robson
Photographer: Philip Jarmain
Lifestyle Ultra Thin Panty Liners want to make it’s way in South Africa. Ultra Thin Panty Liners has released a series of print advertisements – a mix of body painting and retouching.
Is it really a body painting? This could be a good photoshop. Someone said “these body paintings are shaped to be suitable for the public” – yeah, right!
Advertising Agency: Grey South Africa /Executive Creative Director: Mike Barnwell / Art Director: Gareth Pretorius / Copywriter: Andrew Moore
more fashion advertisements
These ads are used in magazines; on the first page the women sitting on the car and on the second page the woman’s legs.
The idea is to promote AWtech and their premium programs providing the highest level of shine and depth of gloss to automotive finishes.
AWtech ad campaign in magazines
AWtech ad campaign
Advertising Agency: McCann, Malmö, Sweden / Creative Director: Albin Wendel / Art
Really surprising. Ford Focus 2008
If you think that Ford has money for original advertisements, think again. This concept was used before (I can’t remember where). Advertising Agency: Zubi Advertising, Miami, USA
VP Creative Director: AndrÃ©s OrdoÃ±ez / Group Creative Director: Ivan Calle / Associate Group Creative Director: Mauricio Candela / Art Director: Mauricio Candela/Ivan Calle / Copywriter: Juan Lagos / Photographer: Gary Land This is Ford’s latest TV campaign : “Oh My Gosh” which is made from the same guys as the prints above. [MEDIA=8] The song for this commercial was an original song created specifically for the Focus Hispanic TV spot. Composers Alberto Slezynger and Pablo Caceres remake an 80’s sounding track with an annoying sound.
The overstatement is still a way of communicating a possible benefit, in particular when it is brought to an end so great that even today it is impossible to have (but apparently not to sell), to highlight the values of product may have in this case a van equipped like super Nissan Pathfinder:
Normally Nissan Pathfinder tend to have users who seeks adventure.
TBWA / Raad Dubai’s who handles Nissan creativity, and in this case they printed some gift while not show anything new, is a different approach to what the brand is doing in other parts of the world, in addition to being visually very clean and with a large photograph (Kundan Raut); sometimes with results really boring and from time to time with real productions worthy of comment.
Overtake faster. The Golf R32 with 250 horsepower
Fire Engine Logging Lorry Creative Director: Heiko Freyland, Raphael Milczarek, Eric Schoeffler / Art Director: Raphael Milczarek, Fabian Kirner / Account